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Crafted Labels, Thoughtful Design

From herbal supplements to craft beer and small-batch liqueurs—every label tells a story. Whether it’s a modern, minimalist approach or something rich in tradition, packaging is more than just a wrapper. It’s the first impression, the personality of the product, and a key part of the experience. I make sure it sticks.

label design

packaging

typography

DTP

key visual

A Handcrafted Spirit

Kacper and Dawid came to me with a recipe—a handcrafted quince liqueur made from natural ingredients and bursting with flavor. What they didn’t have was a way to present it. They needed a label that reflected the artisanal nature of their product while standing out on the shelf.

I designed the label to emphasize craftsmanship, suggesting that each bottle be personally marked with a handwritten batch number, bottling date, and the creators’ signatures. This touch not only highlighted the small-batch nature of Pigwowcówka but also made each bottle feel special and unique.

This wasn’t just another fruit liqueur—it was something different, created with passion and a fresh perspective. I wanted the design to reflect that energy, breaking away from the typical, old-school look of similar products. The result? A clean but bold aesthetic that makes an impact, just like the drink itself.

Ayurvedic Supplements

The Atmanveda brand was built from the ground up, starting with the logotype. I designed a strong, structured wordmark that captures a sense of tradition with a modern edge—setting the tone for a product deeply rooted in Ayurvedic wisdom, but meant for today’s world.

Once the logo was locked in, I moved on to designing the label system for the full product line—15 different supplements created by experts in Ayurvedic medicine. The challenge was to keep everything cohesive while giving each variant its own visual identity. The solution: a clean label layout, anchored by a symbolic lion illustration that blends subtle botanical forms into its mane.

The lion, chosen for its cultural significance in India as a symbol of strength and happiness, became the visual anchor across all variants. Color was key—each version got its own bold hue, carefully selected to form a harmonious palette when the full line is displayed side by side.
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The result is a product line that feels premium, consistent, and alive with energy—perfectly aligned with the brand’s vision of bringing ancient wellness into modern daily routines.